Friday, 7 May 2010

How effective is the combination of your main product and ancillary texts?

How effective is the combination of your main product and ancillary texts?



Newspaper Front Cover


Newspaper Inside Articles



Poster



Radio






We tried to link thew main product with the ancillary texts as much as possible. We made the radio and the poster link together by using the slogan, 'the new paper you just can't put down'. Also we linked the poster to the main paper by using the same fonts and structure. This helps to attract more audiences as they will here are product across a range of different medias.

e.g radio/print